68 episodes

Social Media, Online Marketing is in a constant state of influx - so I want to help shorten your learning cycle, understand big picture and provide you insight, blueprint, How to's to establish a successful strategy and implementation plan. We will share Wordpress for creating an optimized Website and Blogging platform; social media strategies, best practices, and tactics; tools to help manage your time, analyze your efforts, grow your communities, increase web traffic, enhance online presence. We are here to help you!

analucianovak Ana Lucia Novak Social Media

    • Business

Social Media, Online Marketing is in a constant state of influx - so I want to help shorten your learning cycle, understand big picture and provide you insight, blueprint, How to's to establish a successful strategy and implementation plan. We will share Wordpress for creating an optimized Website and Blogging platform; social media strategies, best practices, and tactics; tools to help manage your time, analyze your efforts, grow your communities, increase web traffic, enhance online presence. We are here to help you!

    Week 4: Presentation on Designing Microsites with Eileen Burick

    Week 4: Presentation on Designing Microsites with Eileen Burick

    We are doing an educational series on microsites, which are often mistaken for landing pages. Over the next four weeks, Eileen Burick, President and Creative Maven of Burick Communication Design will share her expertise on the following topics:

    1. Definition of a targeted, singe-theme microsite marketing platform; Best practices and mistakes to avoid when creating a microsite

    2. Differences between a microsite and landing page; When should you use a landing page and when do you need a microsite? 

    3. Benefits of a microsite; Characteristics of a microsite & principles of microsite design

    4. When should I use a microsite for my brand's multi-channel marketing campaign? Case studies and Results

    According to an article in Website Magazine, Single-page site design — a hybrid of sorts, between a Microsite and a Landing Page -- is among 2013’s hottest trends, and for good reason.

    2014 will only accelerate this trend — save the date for Tuesday, November 12,19, 26 and December 3 from 2:00-2:30pm PST


    See more at: http://www.websitemagazine.com/content/blogs/issues-pro/pages/ess

    • 34 min
    Week 3: Characteristics of a #Microsite with Eileen Burick, Burick Communication

    Week 3: Characteristics of a #Microsite with Eileen Burick, Burick Communication

    We are doing an educational series on microsites, which are often mistaken for landing pages. Over the next four weeks, Eileen Burick, President and Creative Maven of Burick Communication Design will share her expertise on the following topics:

    1. Definition of a targeted, singe-theme microsite marketing platform; Best practices and mistakes to avoid when creating a microsite

    2. Differences between a microsite and landing page; When should you use a landing page and when do you need a microsite? 

    3. Benefits of a microsite; Characteristics of a microsite & principles of microsite design

    4. When should I use a microsite for my brand's multi-channel marketing campaign? Case studies and Results

    According to an article in Website Magazine, Single-page site design — a hybrid of sorts, between a Microsite and a Landing Page -- is among 2013’s hottest trends, and for good reason.

    2014 will only accelerate this trend — save the date for Tuesday, November 12,19, 26 and December 3 from 2:00-2:30pm PST

    See more at: http://www.websitemagazine.com/content/blogs/issues-pro/pages/essential-rules-of-single-page-site-design.aspx

    • 26 min
    Week 2 - Microsite Series with Eileen Burick, Burick Communication Design

    Week 2 - Microsite Series with Eileen Burick, Burick Communication Design

    We are doing an educational series on microsites, which are often mistaken for landing pages. Over the next four weeks, Eileen Burick, President and Creative Maven of Burick Communication Design will share her expertise on the following topics:

    1. Definition of a targeted, singe-theme microsite marketing platform; Best practices and mistakes to avoid when creating a microsite

    2. Differences between a microsite and landing page; When should you use a landing page and when do you need a microsite? 

    3. Benefits of a microsite; Characteristics of a microsite & principles of microsite design

    4. When should I use a microsite for my brand's multi-channel marketing campaign? Case studies and Results

    According to an article in Website Magazine, Single-page site design — a hybrid of sorts, between a Microsite and a Landing Page -- is among 2013’s hottest trends, and for good reason.

    2014 will only accelerate this trend — save the date for Tuesday, November 12,19, 26 and December 3 from 2:00-2:30pm PST


    See more at: http://www.websitemagazine.com/content/blogs/issues-pro/pages/essential-rules-of-single-page-site

    • 24 min
    Week 1: Microsite Series with Eileen Burick, Burick Communication Design

    Week 1: Microsite Series with Eileen Burick, Burick Communication Design

    We are doing an educational series on microsites, which are often mistaken for landing pages. Over the next four weeks, Eileen Burick, President and Creative Maven of Burick Communication Design will share her expertise on the following topics:

    1. Definition of a targeted, singe-theme microsite marketing platform; Best practices and mistakes to avoid when creating a microsite

    2. Differences between a microsite and landing page; When should you use a landing page and when do you need a microsite? 

    3. Benefits of a microsite; Characteristics of a microsite & principles of microsite design

    4. When should I use a microsite for my brand's multi-channel marketing campaign? Case studies and Results

    According to an article in Website Magazine, Single-page site design — a hybrid of sorts, between a Microsite and a Landing Page -- is among 2013’s hottest trends, and for good reason.

    2014 will only accelerate this trend — save the date for Tuesday, November 12,19, 26 and December 3 from 2:00-2:30pm PST

    See more at: http://www.websitemagazine.com/content/blogs/issues-pro/pages/essential-rules-of-single-page-site-design.aspx

    • 33 min
    Linkedin Diva Lori Ruff,Carol Smith CEO: Profit by Linkedin

    Linkedin Diva Lori Ruff,Carol Smith CEO: Profit by Linkedin

    Company: Profit by Social Media
    Focus: Profit by LinkedIn
    Web: Profit by Social Media
    Partners:Carol Smith, CEO and Lori Ruff, LinkedIn Diva
    Bio's: http://profitbylinkedin.com/principal-bios
    We will be discussing the skills, experience, traits necessary to hire the right type of social media professional plus Loriand Carol will be sharing exciting news on their mastermind targeting specific markets:
    Mastermind for Executives & Entrepreneurs
    Mastermind LinkedIn Pro Exclusive C Suite
    Mastermind LinkedIn Power Thrust
    Mastermind LinkedIn Executive Network Marketeers
     

    • 58 min
    Anne Martin:Reinventing Yourself To Thrive in Today's World

    Anne Martin:Reinventing Yourself To Thrive in Today's World

    Throughout her life, Anne Martin has served as a model of reinvention to many people.  In 1993, she decided, after fifteen years of practice, that a legal career no longer fit her definition of a successful, purpose filled life. After exploring numerous possibilities, she concluded that a home based business with Mary Kay Cosmetics offered the flexibility, income potential, fulfillment that she was seeking.  Her transition from law to lipstick has been featured in numerous publications, including the book, Inspiring Entrepreneurs, which she co-authored.  She has spoken on career transition and life reinvention at numerous retreats and workshops.
     Anne has continued to reinvent herself, her business and her lifestyle through life transitions, market conditions and a recent relocation from Pennsylvania to San Francisco.  As a speaker, writer and certified Master Dream Coach® and Reinvention Specialist, she teaches that mastering the art of reinvention is essential to thrive in a rapidly changing world.  Her mission is to inspire others to   adopt a reinventor’s mindset that views challenge and transition as invitations to explore new possibilities and craft innovative new ways to live, work, and contribute to the world.  She is offering a one-day workshop on September 24 in the Bay Area to invite women to take their fist steps toward reinventing their lives. Please visit www.reinventbythesea.com for additional information.
    http://lawtolipstick.com/about-anne/

    • 1 hr 1 min

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